What Exactly Is WordPress?
WordPress is a content management system (CMS), which means it’s designed to help you organize and display the content on your site.
What counts as content? Everything that appears on your site, from the header with your business name to your contact information to your blog posts and tutorial videos. If it’s on your site, it’s content.
WordPress is free
Free is good when you’re operating on a small-business budget. You’ll still have to pay for web hosting, and you may want to buy a theme instead of using a free one to change the way your site looks, but WordPress it self is a free platform.
WordPress is SEO Friendly
WordPress is written using standard compliance high-quality code and produces semantic markup. In non-geek terms, this makes Google and other search engines love WordPress.
This is why WordPress sites tend to rank higher than others in search engines.
By design, WordPress is very SEO friendly out of the box. You can also use WordPress SEO plugins to further optimize your website.
Designed for anyone, not just developers
WordPress is incredibly easy to learn, which is one of the many reasons for its extreme popularity. WordPress has eliminated many of the technical barriers associated with traditional web design and has essentially made website building a plug-and-play concept. If you have questions, there are a number of community-based support forums on WordPress’s website.
Is WordPress Easy to Use?
A basic WordPress site requires little more than a few mouse clicks to set up and requires no coding or web design skills to use for day-to-day maintenance. Basically, if you can use Microsoft Word, then you can use WordPress.
Google is penalizing sites that aren’t mobile-friendly by ranking them lower on their result pages. With WordPress, you don’t have to overhaul your entire site to make it accessible on tablets and smartphones, since most themes are automatically responsive. WordPress also has an option for websites to be viewed in “mobile view” for themes that aren’t responsive.
Secure and safe
With the popularity of WordPress comes the interest of would-be hackers. Another reason why WordPress is so beloved is the security measures the developers take to preserve the trust of its users. The WordPress staff constantly update the CMS, along with the plugs-ins that integrate with it. Of course, users should use caution and only download plugins from trusted sources, preferably while directly logged into WordPress itself.
Social media integration
People can easily post comments on your site using their own social network accounts. WordPress makes it simple for people on social media to find and interact with you using accounts they already have established.
Publish content immediately
If you lack patience, nothing is stopping you from publishing each and every post with a click of your mouse! And best of all, if you have the WordPress app on your smartphone or tablet, you can publish your post from anywhere, anytime!